I'd never heard of End of the Rainbow until last week, and EOTVGS doesn't list this forgotten Bob Barker game. To the knowledgeable historians here: does anyone have information about how the game was played?

Brooks and Marsh liken it to "This Is Your Life," without celebrities, so there was no game-play. It ran six weeks on Saturdays at 10pm in early 1958. Art Baker hosted for the first three weeks of the Ralph Edwards production, Bob for the last three.

Geritol was the sponsor...I've got a 1958 TTTT (also sponsored by them) w/orig. ads, and just before the end credits, there's a sponsor billboard/promo inviting viewers to tune in for TEotR.

Chuck Donegan (The Illustrious "Chuckie Baby")