I think this is the smartest off-net pickup GSN could do. Most of the viewers TAR gets now that it exploded in series 5 didn't watch 1 through 4, so they're virtually new. Variety says that even if each episode gets 1 million viewers, it will go far to kick up the viewer average of the whole channel.
Here's their take on the channel as a whole:
QUOTE
A high-profile buy like "Race" could be a boon for GSN, which never quite got off the ground after it shed its original moniker, Game Show Network, and primetime makeup last year. Cabler has achieved better 18-34 ratings via new casino game series and its "Extreme Dodgeball" franchise, but sacrificed a large chunk of its overall viewership in the switch.
In a related story, OLN is close to securing the entire run to date of Survivor.